PRSA members represent business and industry, counseling firms, government associations, hospitals, schools, professional services firms and nonprofit organizations nationwide. The Lookout Chapter membership jurisdiction covers Hamilton, Bradley, Sequatchie and Marion counties in Tennessee, as well as Dade, Walker, Catoosa and Whitfield counties in Georgia.

Lookout Chapter membership benefits include a monthly newsletter, priority notification of local public relations jobs, members-only access to the Web site, training for nationally recognized accreditation, and monthly professional development luncheons. Members meet on the third Wednesday of each month (see meetings for a complete schedule). Members are also eligible to win recognition for their outstanding public relations efforts by entering the annual Incline Awards.

Public relations professionals who join PRSA as a national member become part of a 20,000 member nationwide network of public relations professionals. The many benefits you receive as a national PRSA member include:

• Complimentary subscriptions to Public Relations Tactics and The Strategist, plus discounts on books, publications and PRSA executive-level products and gifts

• Access to extensive online resources, including a career reading room through the PRSA Professional Resource Center, classified job listings at the online job center, and links to other public relations career resources

• An opportunity to join one of 18 PRSA professional interest sections, designed to focus on important public relations trends and research in your specific area of practice

Membership applications are available by contacting Jessica Stone at jlstone@tva.gov or (423) 751-4480.