PRSA LOOKOUT CHAPTER • PROFESSIONAL DEVELOPMENT LUNCHEON
Wednesday, Nov. 19, 2008 • Siskin Children’s Institute Training Room** • Chattanooga, Tenn.
Networking begins at 11:30 a.m. • Annual Meeting begins at 11:45 a.m. • Program begins at noon
Social Media Lessons from the 2008 Election
What can you apply to your web strategy?
Featuring
Adrienne Royer
Director of Development and Communications
Girls Incorporated of Chattanooga
Election 2008 was groundbreaking in its use of the Internet. What practical applications can you borrow from the two campaigns to help in your everyday communication practices? What can you learn from the Obama and McCain campaigns that will help you achieve your communications goals and reach people via the Web?
After our program, you'll discover:
- Which new technologies provide the best ROI for your time investment.
- Online ideas that don’t require a 50-state strategy.
- Where to start … blogging, Facebook, Twitter or somewhere else
To register*, complete the online registration form below
by noon on Monday, November 17, 2008.
* The luncheon cost is $15 for PRSA Chapter members, $20 for non-members, $7 for PRSSA members and $10 for other students. Please remember that it is chapter policy that registrants who make a reservation but do not attend will be invoiced for the cost of the luncheon.
** Please note our new meeting location at Siskin Children’s Institute, located at 1101 Carter Street, Chattanooga, TN 37402. Adequate and free parking is available. Greeters and signs will direct attendees to the training room.
Email By Design
In last month's professional development luncheon, Clint Smith, co-founder of Emma, discussed the latest trends in e-mail marketing and and offered tips to help you get more out of e-mail for your firm and your clients. He showed the correlation between e-mail design, delivery and response, and use visual samples to illustrate what makes for an e-mail campaign that looks great and performs well for the client.
Due to a tremendous amount of requests for the presentation, we have posted it to our website. Click on the link below to access the file.
Email By Design Presentation - 01/16/08
